HEAD OF USER ACQUISITION

G5 Entertainment AB is a Swedish mobile game publisher and developer. 20 years ago we became the first mobile developers in the CIS and since then we have been leading the game industry. We develop games in the genres of Match-3, Hidden Object, Mahjong Solitaire. Our portfolio includes 20+ world-class f2p projects, including Hidden City®, Jewels of Rome™, Mahjong Journey®, Homicide Squad®, Jewels of the Wild West™, etc.

What are you working on?

• The name of the project(s): Marketing, User Acquisition
• Genres: Casual
• Platforms: iOS, Mobile, Android

For which tasks (responsibilities)?

• Develop and own the UA strategy and its implementation across G5’s portfolio of casual games with a monthly multi-million dollar budget;

• Manage several UA teams across the globe to deliver unparalleled results and operational excellence;

• Ensure that G5’s UA employs cutting-edge approaches and technologies, whether it’s BI solutions, LTV prediction models, programmatic buying algorithms, UA automation or something else that’s yet to surface;

• Build strong internal communications to deliver exceptional performance and synergy with the Creative, ASO, Analytical and Engineering teams;

• Serve as a main point of contact and expert for the Product Teams in the field of UA;

• Manage the relationships with all of the key UA partners to ensure the best outcomes and competitive advantages for G5;

• Cultivate a growth-oriented, data- and achievement-driven mindset of the UA teams while also inspiring a good-natured and friendly working environment.

What kind of professional are we looking for?

• A minimum of 3-5 years of proven UA experience within the mobile games industry across more than just Facebook or Google Ads;

• Technical background and/or deep understanding of automation, programmatic buying, analytics and machine learning with regards to UA;

• Verifiable track record of growing revenue with the help of UA and managing multi-million dollar budgets;

• Success at building teams and processes to thrive in a fast-paced, ever-changing environment;

• Demonstrated experience in approaches for creative testing at high velocity with great exit KPIs;

• Uncanny ability to derive actionable insights from scraps of data;

• A strong plus: experience with casual games (e.g. match-3, hidden object, mahjong and other casual genres);

• A plus: skills at programming (e.g. Python) and querying data (e.g. SQL);

• Must-haves: a positive attitude, a passion for games and a love of problem-solving.

What is important for us in a person?

• Excellent communication skills: you must be able to express yourself clearly, both in writing and orally;

• Teamwork skills;

• Responsibility;

• Proactivity.

Why do we enjoy working here?

• Work for a Swedish company with a portfolio of over 20 global free-to-play (F2P) projects that have been translated in 15 languages;

• Participate in the full product development cycle;

• Grow your career with an international company;

• Official/contract employment;

• Possibility of relocation;

• Flexible working schedule;

• Full benefits package;

• Comprehensive, company-subsidized medical insurance;

• Educational programs in English with highly qualified instructors;

• Earn bonuses from project revenue for the teams you're involved in;

• Performance share program for key employees;

• R&D Project Development: opportunities for creating your own project within the framework of the company;

• Paid conferences, trainings, and workshops;

• Internal training platform (educational webinars for all specializations within the company);

• Fun and educational hangouts/master classes;

• Attend our annual internal TeamUp conferences abroad;

• Participate in charity projects;

• Free exercise classes.

Want to join our team and start developing games that are played by millions around the world? Then send us your CV and refresh your email more often so as not to miss the letter from our recruiter :)

What are the conditions and bonuses?

• Comprehensive, company-subsidized medical insurance;

• Educational programs in English with highly qualified instructors;

• Relocation program to help you organize your move and keep costs down;

• Earn bonuses from project revenue for the teams you're involved in;

• Performance share program for key employees;

• Paid conferences, trainings, and workshops;

• Free exercise classes.